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MoodleNet/VPD: Difference between revisions

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== Misc. ==
== Misc. ==
Personas
Personas:
* '''Bohdan''' is a naturalised Canadian trainer living in Vancouver and working for a large company who has an in-house elearning programme which makes use of Moodle. He’s 41 years of age and is new to Moodle, but experienced with other learning platforms. Bohdan seeks new innovative ways to enhance learning with Moodle tools and has found a small group of colleagues in the UK and India with whom he interacts via Twitter. Ideally, he’d like to extend and enhance this network in a way that wasn't mixed in with public spaces where people are talking about politics.
* '''Bohdan''' is a naturalised Canadian trainer living in Vancouver and working for a large company who has an in-house elearning programme which makes use of Moodle. He’s 41 years of age and is new to Moodle, but experienced with other learning platforms. Bohdan seeks new innovative ways to enhance learning with Moodle tools and has found a small group of colleagues in the UK and India with whom he interacts via Twitter. Ideally, he’d like to extend and enhance this network in a way that wasn't mixed in with public spaces where people are talking about politics.
* '''Lúcio''' is a Teaching Assistant with no technical background. He’s 21, and lives in Manaus, Brazil. Lúcio has been asked to help provide support to students on his school’s Moodle Cloud site and so needs to get up-to-speed on moderation and other features. He has scoured the Moodle discussion forums and read as much as he can, but he has only a basic grasp of English so could do with a helping hand. Lúcio’s school is poorly-funded, and he is not sure where to turn or what to do next.
* '''Lúcio''' is a Teaching Assistant with no technical background. He’s 21, and lives in Manaus, Brazil. Lúcio has been asked to help provide support to students on his school’s Moodle Cloud site and so needs to get up-to-speed on moderation and other features. He has scoured the Moodle discussion forums and read as much as he can, but he has only a basic grasp of English so could do with a helping hand. Lúcio’s school is poorly-funded, and he is not sure where to turn or what to do next.

Revision as of 13:13, 3 April 2019

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As part of Strategyzer's Value Proposition Design (VPD), designers of new products and services are encouraged to use an 'ad-libs' model to think about how their solution helps specific target audiences.

Here's an attempt to think through the value proposition for MoodleNet's target audience. It's a work in progress.


Teachers and lecturers

MoodleNet helps teachers, lecturers, and trainers who want to find high quality teaching and learning resources by crowdsourcing and curating resources from around the web. (Unlike randomly searching Google.)

Personas:

  • Estrella is an Spanish educator living in Madrid who is new to Moodle. She’s 32, teaches at a local ESO (secondary) school, and leads a busy life. Although she has experience in using tools with more basic functionality, she needs to get up-to-speed with the wealth of options and features available in Moodle. Estrella needs to get her classes ready for the new year, and has become frustrated that she can find neither the resources she needs, nor quick answers to questions she has about setting up courses.
  • Takeshi is a 37 year-old Japanese educator living in Kyoto who has been using Moodle for three years. During this time, he has collaborated with two other colleagues at his university to create course content. Takeshi has a strong desire to work collaboratively with other members of the wider Moodle community, creating things of value that are available to all. This is both because he believes in the value of this to society and his profession, but also because he is looking to build his career and sees this as positive way of bringing attention to his work.

Learning technologists

MoodleNet helps learning technologists who want to encourage colleagues to use more technology by connecting them with like-minded peers and providing resources that are immediately of use. (Unlike simply pointing to OER repositories.)

Personas:

  • Seung is a 26 year-old Australian who is a Learning Technologist at a college in Melbourne. She is motivated to help her colleagues use Moodle more effectively, and wants to connect with other Learning Technologists to discover promising practices in this area. Seung feels a little isolated, although she has found some contacts via the Moodle forums and LinkedIn. Ideally, she would like to have a strong network of peers who are in a similar position to her in other institutions.

System administrators

MoodleNet helps system administrators who want to have control over what can be shared legally and appropriately by colleagues by providing an easy-to-deploy, secure, scalable system and a dashboard that provides an audit trail of resources shared both publicly and privately within the institution. (Unlike the all-or-nothing approach that prevents the sharing, remix, and re-sharing of resources at some institutions.)

Personas:

  • Ammaarah is a 52 year-old Programme Co-ordinator living in Soweto, South Africa and working in a university. She has a deep experience of Moodle and other open source software projects. Over the years, Ammaarah has created and sustained a successful local Moodle Hub which takes up much of her time. She has a vision of connecting her localised Moodle Hub to a worldwide resource sharing network for two-way resource discovery, but never quite has the time to figure out how to do this. Ammaarah is keen to reduce the burden of administration and custom development for both herself and her team, but does not want to compromise on her vision.

Misc.

Personas:

  • Bohdan is a naturalised Canadian trainer living in Vancouver and working for a large company who has an in-house elearning programme which makes use of Moodle. He’s 41 years of age and is new to Moodle, but experienced with other learning platforms. Bohdan seeks new innovative ways to enhance learning with Moodle tools and has found a small group of colleagues in the UK and India with whom he interacts via Twitter. Ideally, he’d like to extend and enhance this network in a way that wasn't mixed in with public spaces where people are talking about politics.
  • Lúcio is a Teaching Assistant with no technical background. He’s 21, and lives in Manaus, Brazil. Lúcio has been asked to help provide support to students on his school’s Moodle Cloud site and so needs to get up-to-speed on moderation and other features. He has scoured the Moodle discussion forums and read as much as he can, but he has only a basic grasp of English so could do with a helping hand. Lúcio’s school is poorly-funded, and he is not sure where to turn or what to do next.